In yet another groundbreaking collaboration, Adidas and renowned designer Yohji Yamamoto have unveiled their latest masterpiece – the Y-3 GENDO sneaker. Blending the timeless charm of Adidas with the avant-garde design sensibilities of Yamamoto, this creation is a testament to innovation in footwear design.
Design Meets Innovation
First introduced to the world at the Yohji Yamamoto runway show, the Y-3 GENDO is not just a sneaker; it’s a bold exploration of the concept of negative space and elevation. At the heart of its design is a fully hollowed-out TPU plate, a creation of the Adidas innovation team initially intended as a performance midsole. This feature, paired with a luxurious leather upper, offers both an unmatched aesthetic and an innovative feel.
Two Distinct Styles
Two distinct versions of the Y-3 GENDO have been crafted. The Y-3 GENDO Superstar seamlessly fuses the futuristic midsole plate with the iconic Superstar upper. On the other hand, the Y-3 GENDO ProModel stands tall with its high-top Pro Model upper, exchanging traditional laces for a modern and expressive zip closure.
Mark your calendars: on October 21st, sneaker aficionados worldwide can grab their pair of the Y-3 GENDO PRO or the Y-3 GENDO SUPERSTAR. These avant-garde sneakers will be available on adidas.com/y-3, on the CONFIRMED app, in Adidas stores, and at select global retailers.
Stay ahead of the curve and embrace the future of footwear with the Y-3 GENDO, the perfect blend of Adidas’ sports legacy and Yohji Yamamoto’s trailblazing design.