Calvin Klein 205W39NYC presents the fall 2018 advertising campaign, Landscapes, photographed by Willy Vanderperre and styled by Olivier Rizzo. The campaign takes you on a journey through an American landscape that feels at once familiar and foreign. Photographed in a barren landscape in Utah, the clothes are removed from context and begin to take on a narrative of their own…a dreamy and alien exploration, recalling the peculiar history of the American southwest like Roswell, The Manhattan Project, Area51, and innumerable UFO sightings.
“The Fall 2018 collection is an allegory for a meeting of old worlds and new worlds, relating to the discovery of America, the 1960s Space Race, and the twenty-first century information age. Reflecting the notion of democracy, there is no cultural hierarchy: the mixes emancipate clothing and references from their meanings, from their own narratives, and collage them to discover something different – a different dream.” – Raf Simons, Chief Creative Officer
Conceived in partnership with Lloyd & Co., the campaign features talents Lulu Tenney, Julia Nobis, Freja Beha, Liya Kebede, Erin O’Connor, Fernando Albaladejo, and Luca Lemaire. To complement the campaign storytelling, extended digital content will also be featured across social platforms throughout the fall season. Explore the full campaign below. Images courtesy of Calvin Klein.
