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Emerging Brand LUCASHEVA Launches on Moda Operandi

Emerging Brand LUCASHEVA Launches on Moda Operandi

By Kateryna Shchurenko

Starting March 1st, 2025, Ukrainian/Canadian footwear label LUCASHEVA became available on Moda Operandi. This represented a significant step for the young brand, which is now available on the international market in partnership with one of the most design-driven global retailers.

The brand was founded by Tina Lucasheva, a Ukrainian designer based in Vancouver, Canada. With a background in architecture, she combines digital tools with traditional Italian craftsmanship. This approach allows her to create contemporary silhouettes with a precise fit and thoughtful construction.

Lucasheva can be described as footwear with character. Distinctive geometric shapes, sculptural heels, and bold color choices make each pair visually striking yet practical. The focus on glossy patent leather adds a refined edge, while the brand’s architectural heel has become a signature design element. These are shoes that attract attention while remaining wearable and comfortable.

The exclusive capsule for Moda Operandi includes mules, ankle-strap pumps, and flats in a palette of deep black, rich red, and high-shine patent finishes accented with turquoise and python print. Prices range from $295 to $595.

“Moda is the perfect partner as LUCASHEVA expands,” explains Tina Lucasheva. “Their customer’s appetite for the unexpected as well as penchant for craftsmanship make them an incredible retailer for our shoes.”

This launch is more than a simple geographic expansion - it signals that the brand is ready to scale and connect with a global audience while remaining authentic, visually distinctive, and true to its DNA.