Exclusive: Gucci Set To Launch Special ‘Design Ancora’ Presentation Of Five Objects at Milan Design Week 2024

Gucci's latest venture under Sabato De Sarno, 'Design Ancora,' will debut at Milan Design Week 2024 from April 15th to 21st at the Via Montenapoleone flagship store. This project weaves Italy's rich design heritage with modern luxury in celebration of Milanese sophistication and Italian craftsmanship​​​​​​.

Sabato De Sarno will reinterpret a special edition of five objects from a bygone era. Additionally, architect Guillermo Santomà will lend his international vision by designing the space to showcase the products. These exclusive creations will be available for purchase on Gucci's website following the presentation.

This innovative initiative marks a milestone in De Sarno's tenure at Gucci, further establishing the brand's narrative of simplicity, elegance, and inclusivity​​​​​​ with this exciting invitation.