Runway

Fursac AW24: A Sartorial Ode to Icons

January 26, 2024

Fursac's Autumn-Winter '24/'25 collection, a sartorial tribute to cultural and style icons, marks an epochal moment in the brand's storied history. Unveiled at the illustrious Paris Fashion Week at the storied La Maroquinerie, this collection seamlessly blends the fervor of football culture with the timeless elegance of iconic fashion.

Prelude to a New Era

Embracing its heritage and stepping into a future rich with possibilities, Fursac's Autumn-Winter '24/'25 collection marks a milestone in the brand's illustrious history. Celebrating 50 years of exceptional tailoring and design, the collection is unveiled at Paris Fashion Week, set against the backdrop of the iconic Parisian concert venue, La Maroquinerie.

The Unifying Power of Football

At the heart of this collection lies the unifying spirit of football, a theme that resonates with Fursac's legacy of dressing the French football team in the 1980s. Creative Director Gauthier Borsarello draws from the vibrant tapestry of styles seen in football stands, where fans' passion for the game is matched only by their diverse sartorial choices. This eclectic mix serves as the genesis for a collection that celebrates style as a collective expression.

Eclectic and Timeless

Traversing through Paris, the north of France, and Manchester, the collection pays homage to the eras of the '70s and early '80s. It features garments designed to endure as tomorrow's vintage, crafted with a timeless appeal. The collection includes a shearling bomber jacket with striking yellow hi-vis inserts, a modern interpretation of a retro football shirt, and a leather jacket adorned with symbolic silver lightning bolts. The inclusion of T-shirts with Magnum photo agency imagery adds a layer of collector's allure.

Sartorial Homages

In a nod to cultural icons, the collection weaves together various influences — from a grunge singer's mohair cardigan to the bad boy allure of a pink recycled faux fur pea coat. Pieces like a Chesterfield coat and a jacquard vest narrate a journey from London's cityscape to its vibrant boroughs and further north, while a spearpoint shirt collar adds a touch of gangster chic. Each piece is imbued with the attitude of an irreverent Britpop icon.

Sharp Tailoring

Fursac's renowned tailoring is evident in its exploration of silhouettes, from lightly boot-cut trousers to unlined deconstructed jackets. Accessories like football scarves with the double F logo and sunglasses from Ingénieur Chevallier enhance the collection's allure. The play with tailoring codes is exemplified in sweaters draped over pink tweed jackets, perfectly paired with color-matched socks for a quintessentially British twist.

The collection's launch at La Maroquinerie is set to be an extraordinary event, with musicians like Miles Kane and Zed Yun Pavarotti, donning Fursac, commanding the stage. The venue transforms into a rock & roll haven, complemented by posters of the collection's key pieces, creating an ambiance that transcends a typical fashion show. It symbolizes Fursac's pioneering designs that transcend time and trends.