The innovative eyewear brand, Gentle Monster announces a new collab collection pioneering luxury streetwear brand, Hood By Air. This is their second collaborative project.
"Inspired by the rebellious subcultures from the streets of New York, the collection features two designs: the bold curved goggle-like sunglasses, ‘Antagonist’, and the US-exclusive style, a gold-tinted frame, ‘Mother’."
Torso Solutions shot the the slick Gentle Monster x Hood By Air campaign. It features a number of shots and short films on two wheels, capturing the rebel inside us all. Inspired by the free-spirited biker culture of New York, the frames are offered in a special collaboration package. Each pair comes with a visor-shaped case and an animated box expressing a sense of speed for both logos.
Explore the campaign below and check out the teaser films on YouTube. The collection is available to purchase online and at Gentle Monster flagships.
