Gucci is delighted to announce the highly anticipated opening of its Gucci Cosmos exhibition in London. After a successful debut in Shanghai earlier this year, this cutting-edge showcase of the House’s most iconic designs is set to take place at 180 Studios from October 11 to December 31, 2023.
A Tribute to London’s Influence
The exhibition’s setup at 180 Studios has been masterfully designed by British artist Es Devlin, who also crafted the original exhibition. Devlin has thoughtfully incorporated elements that pay homage to London, recognizing the city’s pivotal role in inspiring Guccio Gucci to establish his Florentine artisanal luggage atelier in 1921. As visitors enter the exhibition, they will be immersed in a spectacular display that fuses London’s architectural beauty with Gucci’s distinctive style, creating an enchanting atmosphere that transports you through time and fashion.
Maria Luisa Frisa’s Curatorial Expertise
Italian curator Maria Luisa Frisa, known for her deep understanding of fashion’s historical significance, returns to curate the London stop of Gucci Cosmos. Drawing from the vast Gucci Archive, Frisa brings new, never-before-seen items to take center stage at the exhibition. I look forward to witnessing iconic pieces like the original Gucci Bamboo Bag, a symbol of the brand’s ingenuity, and exclusive garments worn by fashion icons from different eras. Frisa’s expertise in storytelling through fashion history will ensure that every visitor leaves the exhibition with a profound appreciation for Gucci’s enduring legacy.
A Journey Through Time
Gucci Cosmos takes visitors on an exciting journey through time, showcasing how the brand’s visionary spirit has continuously reflected and defined the ever-changing times. Witness the evolution of Gucci’s iconic GG logo, from its first appearance in the 1960s to its modern reinterpretations on the runway today. Marvel at the kaleidoscope of colors and patterns synonymous with Gucci’s bold and eclectic style, taking inspiration from various historical and artistic movements. The exhibition also features multimedia installations, transporting visitors to pivotal moments in fashion history, from the roaring twenties to the Revolutionary ’70s and beyond.
Transcending Boundaries: Gucci Cosmos Travels the World
As a traveling exhibition, Gucci Cosmos is a testament to the House’s commitment to sharing its heritage and craftsmanship with the world. It opens the doors to the Gucci Archive in Florence, allowing audiences worldwide to witness the evolution of the brand’s designs and iconic emblems. This global tour fosters an appreciation for the brand’s storied past, highlighting how Gucci’s impact has woven its way through time and across borders. Each city hosting Gucci Cosmos becomes a canvas for celebrating fashion, art, and culture, making the exhibition an immersive and enriching experience.
Paris and Kyoto: Destinations on the Horizon
The journey of Gucci Cosmos doesn’t end in London. In 2024, the exhibition will continue its exploration of culture and heritage as it travels to two more iconic cities – Paris and Kyoto. Paris, the epitome of haute couture, will see Gucci Cosmos paying tribute to the brand’s connections with French fashion and its influence on international trends. Meanwhile, with its rich artistic heritage, Kyoto will witness an enchanting fusion of traditional craftsmanship and Gucci’s contemporary vision. The anticipation for these future destinations excites fashion enthusiasts and art lovers.
Gucci Cosmos promises to be a transformative experience, celebrating the House’s unparalleled history while charting its exciting future. With its innovative curation, inspiring designs, and tribute to the cities it visits, this exhibition is not to be missed by fashion enthusiasts and history buffs alike. Mark your calendars for this once-in-a-lifetime opportunity to embark on a mesmerizing journey through the decades of Gucci’s groundbreaking fashion legacy.
For more information and tickets, visit gucci.com/cosmos-exhibition.