Gwyneth Paltrow, Angelina Jolie, Meghan Markle: Embracing Urban Elegance with Another Tomorrow’s Spring/Summer 2024 Collection
September 15, 2023
In today's fast-paced society, taking a moment to breathe and appreciate the present becomes a cherished luxury. This Spring/Summer 2024, Another Tomorrow beckons us to pause, rewind, and luxuriate in the beauty of urban living. The collection is reminiscent of the spacious and gracefully styled 1980s New York City industrial lofts, portraying an aesthetic that promotes openness amidst the often overwhelming city life.
The Inspiration: A Nostalgic Homage to NYC Lofts
Drawing inspiration from The International Book of Lofts, a 1986 publication chronicling the residential loft movement of 80s NYC, the collection reverberates with thoughtful designs. It celebrates the elegance of unembellished materials and construction components transformed into distinctive design elements - whether it's 4” porcelain bathroom tiles, exposed pipes, or the serenity of large windows that frame the bustling city yet provide solace from its bedlam.
Intentionality in Design: Clothes to Embrace and Live In
Imbibing the essence of these lofts, each textile and silhouette in this collection has been meticulously chosen and crafted. The designs exude comfort and style, whether you're stepping out or lounging indoors. Envision yourself gracefully stepping out amidst a gentle drizzle, donned in the brand's water-resistant, recycled nylon parka and full-paneled skirt. The collection further boasts of versatile suiting, organic cotton denim, and sharp knitwear that seamlessly merge elegance with comfort.
Beyond the Aesthetic: Sustainable and Ethical Fashion
Another Tomorrow isn't just about aesthetics. Founded by Vanessa Barboni Hallik in 2020 and later joined by Creative Director Elizabeth Giardina in 2022, the brand prides itself on a core value system. Prioritizing human, animal, and environmental welfare, each piece comes with a unique digital ID ensuring supply chain transparency and authenticity. In 2022, the brand amplified its commitment to sustainability by launching a proprietary Authenticated Resale platform.
Making Waves in the Fashion World
Apart from having its e-commerce stronghold, Another Tomorrow's exquisite collections grace renowned stores including Bergdorf Goodman, Farfetch, and Net-a-Porter, to name a few. Its designs have been the choice of celebrated personalities like Gwyneth Paltrow, Meghan Markle Duchess of Sussex, and Laura Dern among others.
Delve Deeper into Another Tomorrow’s Sustainability Endeavors
Fashion that's gorgeous and grounded in ethics? Discover more about Another Tomorrow's commitment to sustainability here.