In a dazzling moment of K-pop star power and Italian luxury, BTS's Jin and NewJeans' Hanni transformed Seoul's Incheon Airport into a fashion spectacle, showcasing Gucci's Pre-Fall 2024 collection. As global brand ambassadors for the legendary fashion house, these K-pop luminaries didn't just carry luggage – they carried the torch for a new era of travel aesthetics.
Their appearance marks a pivotal moment where the worlds of K-pop and high fashion collide, creating a ripple effect felt from Seoul to Milan. Jin's laid-back luxe and Hanni's elevated attire not only showcase their individual styles but also reflect Gucci's keen ability to capture the zeitgeist of global youth culture.
Jin's Laid-back Luxe
Jin effortlessly merged comfort with style in a head-to-toe Gucci ensemble. The BTS member sported a black denim shirt ($1,750) layered over a crisp white cotton jersey tee ($650), paired with matching black denim pants ($1,350) featuring the brand's signature green and red Web detail. His look was completed with white leather Gucci Re-web sneakers ($1,150) and a practical yet chic backpack ($3,200), embodying the perfect balance of casual cool and luxury.
Hanni’s Elevated Attire
NewJeans' Hanni took a more polished approach, donning a single-breasted wool jacket ($3,200) that exuded boardroom-ready sophistication. She cleverly juxtaposed this formal piece with a rib cashmere and silk tank top ($1,700) and black denim pants ($1,200), striking a harmonious chord between professional and youthful. The look was anchored by black leather Gucci boots ($1,490) adorned with Horsebit details, while a Gucci Blondie handbag ($3,100) added a touch of timeless elegance.
These airport appearances not only capture celebrity style trends but also offer a glimpse into Gucci's Pre-Fall 2024 collection. The line artfully plays with the duality of formal and casual, mixing classic tailoring with relaxed denim pieces. As K-pop continues to shape global culture and fashion trends, Jin and Hanni's jet-setting looks highlight Gucci's versatility. Their ensembles strike a perfect balance between aspirational luxury and accessible style, embodying the spirit of the Pre-Fall 2024 collection and setting the tone for the season ahead.