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LOEWE Magazine Launches Fifth Issue: A Kaleidoscope of Fashion, Art, and Culture

LOEWE Magazine Launches Fifth Issue: A Kaleidoscope of Fashion, Art, and Culture

LOEWEunveils the fifth edition of its quarterly magazine, a bold and eclectic exploration that transcends the boundaries of fashion publishing. Available at LOEWE stores worldwide, this latest issue weaves together fashion, art, cinema, nature, and cultural discourse, reflecting the house’s commitment to a unique and multifaceted luxury experience.

Teller's signature stark setting blends with surrealist compositions: oversized green apples paired with minimalist fashion reflect the brand’s playful manipulation of scale and proportion.

At the heart of this edition is an intimate look behind the lens of Creative DirectorJonathan Andersonand renowned photographerJuergen Teller, as they collaborate on theSpring-Summer 2025 pre-collection shootwith an eclectic cast includingAyo Edebiri, Richard Gadd, and LOEWE ambassador, Baifern Pimchanok. The spread also introduces unexpected figures, from surfers to ballet dancers, highlighting the house’s celebration of diverse talents and perspectives.

In a striking departure from typical studio fashion photography, Teller captures a fully armored knight, merging the medieval with the modern. This surprising juxtaposition sets the tone for LOEWE's unconventional Spring–Summer 2025 campaign.

In a playful twist, the issue reinvents the relationship between fashion and celebrity with a “fantasy football” concept. This interactive editorial features collectible stickers of cultural luminaries from the front row of LOEWE’sSpring-Summer 2025 menswear show. Readers can curate their own "LOEWE United" team, with icons likePedro Almodóvar,Jeff Goldblum, andKit Connor, turning the magazine into both a visual and participatory experience.

The return of Japanese ceramicist Suna Fujita’s collaboration with LOEWE adds a whimsical touch, with deep-sea motifs adorning totes that transform functional accessories into aquatic fantasies set against a starlit backdrop.

A highlight is a deep dive into oceanic exploration and the global art of gift-giving, with the return of Japanese ceramicist Suna Fujita’s whimsical collaboration with LOEWE. Another striking feature pairs actorBen Whishaw, set to portray photographerPeter Hujarin an upcoming biopic, with photography criticVince Alettifor a thought-provoking conversation on Hujar’s enduring legacy.

A trophy-adorned drawstring bag, paired with ballet dancers, exemplifies the campaign’s blend of classical refinement and contemporary casualness—LOEWE’s signature tension between tradition and modernity.

The magazine also takes a scientific turn, featuring LOEWE’s in-house perfumerNuria CruellesandProfessor Craig Roberts. Together, they explore the intriguing relationship between fragrance and pheromones, offering readers an unexpected sensory journey. Additionally, the issue documents the cultural significance of jiseung paper weaving in Seoul’s Gangnam district, marking the opening ofCASA LOEWE, adding another layer to the brand’s narrative.

Through this issue, LOEWE blurs the lines between fashion and cultural commentary, positioning the magazine as both a luxury publication and a cultural artifact that transcends fashion. Available complimentary at LOEWE stores worldwide, it boldly asserts the intersection of luxury and cultural discourse.