For Lunar New Year, LOEWE unveils "Spring Awakening: Dance of the Snake," drawing inspiration from ancient Chinese cloisonné—the imperial enameling technique where artisans create intricate patterns using metal wire filled with colored glass paste.
Third-generation master Xiong Songtao, whose familial legacy traces to the Qing Dynasty's royal workshops, brings his signature ultra-fine wire technique to the collection's centerpieces. His handcrafted details appear on the Nest bag, where serpentine motifs intertwined with lotus patterns, and a series of pendants with auspicious symbols in vibrant enamel.
The ready-to-wear line reimagines traditional silhouettes with cloud patterns reflecting porcelain motifs. Each piece pairs fine materials—silk linings and supple leathers—with youthful design and precise tailoring.
LOEWE's iconic bags receive thoughtful updates: the Puzzle bag appears with three-dimensional cloud formations in padded leather, while the Pebble Bucket features hand-finished snake chains in polished brass. New designs include a cloud-shaped clutch in dégradé leather—transitioning from crisp white to azure—and a coiled snake minaudière in polished aluminum.
Accompanying the collection, LOEWE debuts "Spring Awakening: Dance of the Snake," starring contemporary dancer Xie Xin, founder of XDT and artistic director of the Greater Bay Area Dance Week. The film weaves her modern choreography with traditional Chinese crafts: shadow puppetry by artist Danno and intricate kites by Zhang Xiaodong, a master of Weifang craft recognized as National Intangible Cultural Heritage.
The collection launches globally on January 9, with Asian market previews from January 5. Master Xiong's cloisonné pieces and select items will be available in limited quantities at LOEWE flagships.
Through collaboration with Chinese master artisans, LOEWE bridges European luxury with imperial craft traditions, creating collectible pieces that honor the Year of the Snake while advancing the house's innovative legacy.
