Loro Piana men’s fall winter 2023

Loro Piana, the celebrated cashmere brand, presents the Men's fall winter 2023 collection in Milan.

Coinciding with the launch, the newsstand in Via dei Giardini and the Loro Piana boutique courtyard on Via Montenapoleone is transformed into a small café hosting young mixologists.

Here, drinks are served based on typical ingredients of Peru, New Zealand, Australia, and Mongolia, the countries that inspired the new Collections and where the noblest fibers that Loro Piana transforms into timeless garments come from. Branded mugs, made of glass and wood, are a gift for all visitors.

As a house of sensations, Loro Piana fosters experience being the quintessence of luxury and en plein air enjoyment, in contact with nature or within the metropolitan landscape. This is particularly evident in the idea of the Loro Piana man: an individual who is active in spirit yet a lover of beauty, at once informally formal and formally informal, a purveyor of stylish playfulness.

Such a far-roaming mindset this season informs a journey across the homelands of the key fibers that reside at the core of Loro Piana’s expertise. The collection swings across colors and atmospheres, moving from Peru to New Zealand, from Australia to Mongolia, while expressing the richness in heritage and material innovation unique to Loro Piana as a true master of fibers. An idea of spontaneous elegance comes forward.

Silhouettes are soft, volumes are loose, and naturally accompany the body and its movements. The ease of tailored single or double-breasted blazers and overcoats meld with the neatness of peacoats and the precision of bombers and active blousons. The Horsey® Jacket is presented in an oversized version, while shirt and CashDenim jackets express a pragmatic spirit. This relaxed attitude is explored widely in the knitwear offer, ranging from fine, lightweight styles to chunky jumpers.

The wardrobe follows the imaginary journey across countries. As it moves from the blues and greens of the Peruvian sky to the natural hues of New Zealand, dimensional outerwear in rich wools and leather gives way to padded jackets and mildly formal carcoats.

The path leads to Australia with weatherproof technical outerwear enriched with knits and jackets in deep desert tones and shearling pieces in resonant shades of red ochre and natural beige and finally reaches Mongolia, where chevron weaves are paired with Cashfur and mixed shearlings for layered and rich outerwear that conveys high winter protection. Sturdy loafers, scarves, and woolen caps accessorize the journey.

The color palette is an amalgamation of classic tones of Midnight Garden, Powder Grey, Dark Pine Green, and Brown Antelope with light notes of Nougat, Pecan rendered through modulation of cashmere, The Gift of Kings®, and alpaca wool Rain System®, suede, and leather.

Excellence, in a playful motion.

loropiana.com