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Louis Vuitton and Tyler, The Creator Craft New Vision in Men’s Fashion for Spring 2024

February 21, 2024

Louis Vuitton unveils the Spring 2024 Men's Capsule Collection, marking a landmark collaboration with visionary Tyler, The Creator. This series is a testament to the LVERS community—a global artistic network that celebrates the shared ethos of discernment and craftsmanship intrinsic to the Louis Vuitton heritage.

A Sartorial Symphony of Style and Music

Under the vision of Pharrell Williams, Louis Vuitton’s Men’s Creative Director, Tyler, The Creator brings to life a collection that merges his unique artistic lens with the Maison's heritage. It is a sensory feast that marries Tyler's hallmark preppy sophistication with Pharrell's cultivated dandyism.

Pharrell Williams remarked, "Tyler has been my close friend and collaborator for years. Our connection through music and design blossoms into this collection that stands as a natural extension of our LVERS philosophy."

The Craggy Monogram: An Emblem of Innovation

The Craggy Monogram, hand-drawn by Tyler, stands as the emblem of the collection, blending his distinctive iconography with Louis Vuitton's elegance. This new iconography, reminiscent of patisserie finesse, features daisies and Airedale Terriers, weaving Tyler's idiosyncratic narratives into the luxurious fabric of Louis Vuitton.

In Tyler's words, "My main focus was making things I would wear all the time. I dress the same in a meeting as I do a performance or grocery store trip, so hand drawing the monogram felt like the perfect balance to me."

From Silhouettes to Accessories: The Collection's Essence

The Spring 2024 line showcases trans-seasonal silhouettes, embodying the colors and vitality of spring through Tyler's creative vision. Luxurious chocolate down jackets, vanilla windbreakers, and an array of preppy knitwear exemplify the collection's dedication to timeless elegance and comfort.

Echoing the apparel's themes, accessories from the iconic grass-green Damier bags to novel creations like the Envelope Messenger and the Rush Bumbag, showcase the Craggy Monogram in all its glory.

The Finishing Touch: Footwear and Unique Accessories

Footwear like the LV Dandy loafer and LV Waves derby boot are reimagined, featuring craggy seams and embossed Monogram details in line with the collection's theme, while the LV Waffle slide and LV Flower sandal add a playful dessert-inspired twist.

Unique accessories, including a travel chessboard with pieces sketched by Tyler and a range of golf gear, showcase the Craggy Monogram's playful essence.

In Closing: An Ode to Artisanal Mastery

Louis Vuitton's artisanal excellence shines, embodying the combination of fashion, art, and music that celebrates the brand's enduring partnership with Tyler, The Creator.

"The chessboard is one of the greatest things I've made and is definitely my favorite thing from the collection," Tyler, The Creator reflects, with a particular fondness for the chessboard—a pièce de résistance that captures the essence of the collection.

Louis Vuitton continues to honor the spirit of its founder, innovating while staying true to the 'Art of Travel'. Each creation within the Spring 2024 Men's Capsule Collection stands as a beacon of the maison's pioneering spirit and dedication to the highest quality, crafted with an eye for detail that speaks to both the brand's heritage and its future.

Visit louisvuitton.com to discover more about this groundbreaking collection. Experience firsthand the artistic dialogue between Tyler, The Creator and Louis Vuitton—a narrative woven through luxury, craftsmanship, and the universal language of style.