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MSGM Spring/Summer 2024: Dance Through Daring Elegance

September 27, 2023

MSGM's Spring/Summer 2024 Collection is a visual poem of newfound rhythm and trajectory, inviting a dive into the uncharted realms of fashion. It brings a fresh and unpredictable elegance that rewards risk and encourages a sense of exhilarating dizziness, symbolizing a journey that is not necessarily linear but meanders through adventurous and unexpected paths.

Pioneering Designs in Milan

Relocated to the artistic realms of Milan, the collection draws inspiration from the legendary Gio Ponti, blending irregular patterns and abstract art. The immersive and hypnotic kaleidoscope of patterns, highlighted by everything tartan, is reminiscent of the distinct brushstrokes of Katharina Grosse and Christopher Wool, presenting artistry that is both overwhelming and liberating.

Vibrant Palette & Textural Symphony

MSGM's designs portray a harmonious collision of colors—lemon, lavender, taffy pink, chocolate, sky, sand, and black—intertwined with a variety of fabrics, from multicolor climbing roses macramé and brushed roses linen to liquid embroidered flowers and sprayed faded gabardine, illustrating a unique tapestry of textures.

A Daring Exploration of Elegance

MSGM’s collection is a concise portrayal of innovative and expressive elegance, depicting a harmonious dance between color, texture, and pattern. It's an adventurous and spontaneous exploration of fashion, offering a sophisticated and refreshing perspective on the unpredictability of style. Visit msgm.it to learn more.