In a major setback for the fashion world, Peter Hawkings has bid adieu to Tom Ford, leaving his role as creative director after only a season. A creative force at Tom Ford since 2006, the departure was swift considering Hawkings' first collection debuted in Milan only last September.
Hawkings, a long-time protégé of the eponymous founder, seemed poised to carry the torch of Ford's sleek, sensual aesthetic. His journey from Gucci's menswear design assistant to Tom Ford's chosen successor made him a natural choice for the top rank. Yet, the partnership unraveled due to "lack of chemistry" with his team as reported by WWD.
Our editors at Rain Magazine were particularly shocked by this departure, having recently praised Hawkings' TOM FORD Resort 2025 collection. In our review, we lauded his vision of "strength and seduction," noting how he masterfully blended '60s modernism with '90s edgy sleekness. We were particularly impressed by his “streamlining of contrasts," from exaggerated platform heels to powdery pantones, all of which seemed to herald a promising new era for the brand.
As the dust settles on this latest shake-up, industry insiders are already speculating on the brand's next move. With the Ermenegildo Zegna Group at the helm, whispers of a potential female creative director are swirling through the ateliers. Could this be the bold step needed to reinvigorate the brand's commitment to women's empowerment?
While we eagerly await the reveal of Tom Ford's new creative director, one thing is certain: the forthcoming Spring 2025 collection in Milan promises to be a must-see show. In the ever-rotating turnstile of creative directors in luxury fashion, this development only highlights the unexpected plot twists that are defining an industry in transition.
