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Prada Unveils Heritage Boutique in Detroit at Somerset Collection

November 8, 2024

Prada extends its retail presence with a new boutique at The Somerset Collection in Troy, Michigan, marking a significant expansion of luxury retail in the Detroit metropolitan area.

The 4,250-square-foot space embodies the house's architectural codes through its distinctive illuminated façade, where geometric light patterns create the emblematic Prada triangle motif. Inside, the boutique pays homage to the brand's original Galleria Vittorio Emanuele II location with its signature black and white checkered marble floors, while distinctive green velvet seating and matching wall accents create an intimate shopping environment.

Inside Prada's new Troy boutique, signature green velvet seating complements the house's iconic black and white checkered marble floors. (Photo: Courtesy of Prada)
The sublime space features illuminated display walls and geometric fixtures that showcase the latest men's and women's collections. (Photo: Courtesy of Prada)

The boutique houses both men's and women's collections, offering Prada's refined ready-to-wear alongside accessories. The women's edit showcases the house's masterful tailoring through sablé suiting and poplin shirting, complemented by a curated selection of leopard print and nappa leather bags. For men, the offering emphasizes sophisticated casualwear in velvet denim and checkered wool, anchored by spazzolato leather footwear and the latest leather goods.

A view of the boutique's ready-to-wear and accessories assortment, where modern walnut display tables contrast with a Milanese-inspired geometric floor pattern. (Photo: Courtesy of Prada)

Prada at The Somerset Collection (2801 West Big Beaver Road) establishes a new presence in metropolitan Detroit.