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PRISCAVera’s Spring/Summer 2024 Collection Nurtures Love for Fashion from an Early Age

September 11, 2023

PRISCAVera's Spring/Summer 2024 collection embarks on a reflective journey, pondering the connections we make with fashion, the strategies we use putting together looks, and the delicacy between challenging conventions and adhering to them.

Our adoration for clothing often germinates in our formative years when garments become vessels for cherished memories and the sensations of growing up. In the realm of fashion, they serve as a unique language through which we experiment with different versions of ourselves.

This collection pays homage to the incredible capacity of women to convey and imbue meaning into their fashion choices, melding tradition with contemporary pop influences. Additionally, the brand elevates its commitment to textile exploration to unprecedented heights.

Daytime Elegance: Embracing Comfort and Style

With the sun gracing the sky, the PRISCAVera woman of Spring/Summer 2024 warmly embraces the concept of soft dressing. Her sensuality shines because she's enveloped in the comforting embrace of a fresh line of meticulously tailored, yet wonderfully loose-fitting essentials.

The collection unveils pants and tops embellished with printed snake denim, snake lycra, and jersey fabrics. It showcases captivating pink paw mesh, velour and linen ensembles, bedazzled cotton rib tops, and relaxed drawstring pants in striped tech taffeta. This is a collection that epitomizes daytime confidence and comfort.

Nighttime Glamour: A Sensorial Feast of Fabrics

When the night falls, the PRISCAVera woman exudes confidence and attitude, and it's the sensorial fabrics that take center stage. The collection introduces crinkle chiffon skirts, satin twill ensembles, a translucent lurex gown with a ruffled tank top, and a basket weave jacquard line featuring Renaissance motifs and structures that would have surely raised eyebrows five-hundred years ago.

The collection boldly navigates the fine line between outerwear and underwear, offering a delightful interplay between boxer-inspired looks and sultry silhouettes. Here, craftsmanship leans more towards graceful draping than rigid structure.

Revisiting the Innocence of Dressing: Unearthing Fashion's Childhood

In the pursuit of crafting this exceptional collection, the visionary designer behind PRISCAVera, Prisca Vera Franchetti, embarked on a profound journey into the vault of childhood memories. These recollections, both her own and those of cherished friends and family, became the wellspring of inspiration.

Through the lens of dressing during an age marked by rebellious innocence, the design team delved into the intimate world of photo albums and heartwarming stories. They uncovered a treasure trove of emotions, tactics, and desires related to fashion—an enchanting phase of life that resonates universally and often asks us to revisit its joyful simplicity.

Evolving While Embracing the Past: A Wardrobe's Timeless Odyssey

Every day, as we swing open the doors of our closets, we are greeted by a picture that bridges the realms of the past and the future. PRISCAVera's Spring/Summer 2024 collection reminds us of our ability to connect with and express our inner child while we assemble our daily looks for the journeys that lie ahead. It's a lively celebration of growth while preserving the quintessence of our earliest and most cherished memories. Explore more at PRISCAVera's official website.

PRISCAVera's Spring/Summer 2024 Full Collection