Rising Star Jenna Ortega Blends Gothic Chic with Sustainable Fashion at ‘Beetlejuice Beetlejuice’ Press Event

Actress Jenna Ortega showcased her distinctive style at a press event for 'Beetlejuice Beetlejuice' in Mexico City on August 14, 2024. Ortega, who plays Astrid, daughter of Winona Ryder's Lydia Deetz in the upcoming sequel, deftly combined high fashion with sustainable choices in her outfit.

Styled by Enrique Melendez, Ortega's ensemble was a masterful nod to the film's aesthetic. She paired a cropped, black and white striped blazer—reminiscent of the iconic Beetlejuice character—with Gap's High Rise Barrel Jeans. The jacket, featuring bold shoulder pads, was worn over a cropped black tube top, creating a silhouette that balanced the structured and the casual.

The Gap Barrel Jeans, a standout element of Ortega's outfit, represent a growing trend towards more sustainable fashion choices in Hollywood. Part of Gap's water-saving Washwell program, these jeans embody a commitment to eco-conscious production methods, using at least 20% less water compared to conventional techniques.

Priced at $79.95, these high-rise jeans offer a contemporary twist on classic denim. The light indigo wash and strategic distressing at the hips and knees provide a lived-in look that contrasts beautifully with the structured blazer. Ortega customized the look by cuffing the jeans, revealing reflective silver stiletto heels that added a touch of glamour to the ensemble.

The choice of these particular jeans signifies more than just a fashion statement. With a fit that hugs the waist before relaxing into a slouchy leg, they represent the current evolution in denim trends. The blend of 95% cotton and 5% recycled cotton offers the authentic denim experience while nodding to sustainability concerns.

Ortega completed her look with her black hair styled in soft, loose waves, harmonizing with the outfit's balance of edgy and elegant. This press event outfit offers a glimpse into what we might expect from Ortega's red carpet choices as the September 6 release of 'Beetlejuice Beetlejuice' approaches.

As anticipation builds for the Tim Burton-directed sequel, which reunites Michael Keaton as Beetlejuice with Winona Ryder's Lydia Deetz, Ortega's fashion choices are likely to continue drawing attention. Her ability to blend nostalgic references with contemporary style and sustainable choices positions her as a fashion icon for a new generation of moviegoers.

This ensemble not only highlights Ortega's personal style but also reflects broader trends in the entertainment industry: a move towards sustainable fashion, a revival of '80s and '90s aesthetics, and the continuing influence of film narratives on fashion choices. As we await the film's release, Ortega's press tour outfits promise to be as captivating as her on-screen performance.