Sabrina Carpenter, Alexandre Sarr Star in VERSACE’s Iconic Biggie Collection
December 16, 2024
The iconic VERSACE Biggie collection, which has graced the faces of musicians, artists, and innovators, enters a new chapter with Grammy-nominated artist Sabrina Carpenter and rising NBA talent Alexandre Sarr. .
Born from Notorious B.I.G.'s profound influence on luxury fashion, the VERSACE Biggie collection embodies the intersection of street culture and elevated design. This cultural touchstone continues to evolve while honoring its roots in hip-hop's golden era, speaking to a new generation of groundbreakers and style innovators.
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"I am thrilled to have Sabrina and Alexandre join our Versace family in their fabulous Biggie glasses," says Donatella Versace. "From Notorious B.I.G. to the extraordinary talent of today, the Biggie community are rebels, groundbreakers and champions of the true Versace spirit."
The collection features four distinct styles, each embodying VERSACE's iconic codes. The heritage-inspired VE4480U, modeled by Carpenter in tortoiseshell, offers a cat-eye silhouette with metal Medusa detailing, or a universal fit in classic black with dark gray lenses. The bold VE4361 features a contemporary low-lens profile and signature gold Medusa medallion, available in both noir and transparent gray variations.
For those seeking optical excellence, the VE3367U combines classic cat-eye shapes with rectangular lenses, while the VE1283 presents an irregular oversized silhouette in refined gold, complete with the collection's signature Medusa Biggie medallion.
"I love wearing Biggie sunglasses, they are my go-to accessory for any occasion," shares Carpenter. Sarr adds his perspective: "I've seen Biggies worn by everyone—my NBA teammates to kids playing basketball in the yard. They're for anyone who wants to give and take a bit more from life."
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In intimate portraits, Carpenter and Sarr embody the collection's duality—where personal style meets collective identity. Their images capture the transformative power of Biggie eyewear, revealing how individual expression amplifies through these iconic lenses.
The campaign celebrates the unexpected, championing individuality while acknowledging the community that has made Biggies a cultural phenomenon. Through the golden Medusa and distinctive lenses of each piece, wearers don't just make a style statement—they join a legacy of fearless self-expression that continues to define contemporary culture.
