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‘Sounds of Dior’: An Intimate Auditory Journey into the House of Dior

October 9, 2024

DIOR unveils an auditory masterpiece, “Sounds of Dior,” elevating the ready-to-wear experience to new heights of sensory sophistication. This auditory experience transports listeners to the heart of Paris Fashion Week, immersing them in the electric atmosphere of the House’s Spring-Summer 2025 ready-to-wear show. This unprecedented access offers listeners a coveted glimpse into the rarefied world of DIOR's creative process.

Conceptualized as a six-episode series, "Sounds of Dior" is now available for free on Spotify. The first three episodes launched today, with the remaining set to debut this Friday, October 11th. Each segment is carefully crafted to capture the essence of a Dior défilé, from the hushed whispers of anticipation to the crescendo of the runway finale.

Maria Grazia Chiuri, DIOR’s visionary Creative Director, takes center stage in this audio journey, sharing intimate insights into her creative process. The podcast doesn't stop there—it also weaves together voices from the fashion world. Listeners will be privy to candid and humorous conversations with A-list Dior ambassadors, including Natalie Portman, Anya Taylor-Joy, Rosalía, and Léna Situations.

But "Sounds of Dior” peels back the curtain on the meticulous preparation that goes into the runway show. From the process of curating the guest list to the last-minute touches by makeup artists and the palpable energy of models before they hit the catwalk, the podcast offers a 360-degree view of fashion show production.

This auditory odyssey is more than just a listening experience—it's an invitation to be part of the Dior family. As the fashion landscape evolves, the exclusive podcast emerges as a trailblazer in experiential luxury, bridging the gap between runway and reality.

For fashion followers and casual listeners alike, "Sounds of Dior" promises to be an unmissable journey into the heart of one of the world's most iconic fashion houses. Immerse yourself in process where every whisper, rustle, and applause narrates the story of prêt-à-porter at its most sublime, a perfect complement to the momentous runway show.