New York designer Thom Browne announces a new family of fragrances. The six fragrances all take vetiver as a common thread and imagine fragrant experiences for day and night. Cucumber 01, Grapefruit 02, Rose 03 are for daytime while Whiskey 04 and Smoke 05 are appropriate for night. Finally there is Vetyver Absolute for the true vetiver lover.
Read more about the new collection below.
Thom Browne’s vetyver blend is the base signature of all fragrances. It contains a high concentration of Haitian Vetyver oil.
a spectrum in gold, from lightness to dark
six scents, six identities, suspended in glass
thom browne does vetyver in six different stories …
but first, an excavation,
through grey faille paper, through red, white and blue grosgrain.
through lacquer black, through heavy crystal glass,
until, finally, a custom vetyver accord …
in purest distillation,
a story written in bold,
vetyver absolute 09.27.65…
from there, three interpretations of day.
cucumber and grapefruit, freshness and light.
09.27.65.01 and 09.27.65.02.
the hinting of rose
then day turns to night,
whiskey decants from crystal,
resinous wood gives off a halo of warmth
curl of smoke, ember glow
an amber glint through steuben glass.
conceived in new york, made in france,
for men and women, women and men.
a common thread of vetyver,
individuality found in uniformity…
Mark Benjamin is the editor of RAIN magazine. Formerly a menswear buyer for a luxury fashion brand, he started RAIN in the Fall of 2016. The magazine has since realized several noteworthy profiles in print and continues the mission in print and online.