Now Reading
Valentino Unveils New Boutique and Exclusive Pop-Up Café in New York’s SoHo

Valentino Unveils New Boutique and Exclusive Pop-Up Café in New York’s SoHo

Exterior view of Valentino boutique at 98 Prince Street in New York's SoHo with large display windows showcasing fashion items.

In a magnificent stride towards expanding its global retail presence, Valentino is thrilled to declare the inauguration of its latest boutique nestled in the heart of New York’s SoHo at 98 Prince Street. This February, the doors of the boutique swing open, revealing a space that is a narrative of the brand’s evolution and its deep-rooted Italian heritage.

The boutique’s design philosophy heralds a new era for Valentino, emphasizing the brand’s reimagined relationship with its clientele. At its core, the store embodies Italian hospitality, transforming the shopping experience into an intimate ritual. Here, every corner tells a story, creating an ambiance where human connections flourish, and the heritage of Valentino is celebrated.

Collections to Covet

Visitors to Valentino’s SoHo boutique are set to be captivated by a curated selection of the brand’s latest offerings. The store is a showcase for the Valentino Prêt-à-Porter Spring ’24 collection, which continues the house’s legacy of elegance and innovation. Alongside this, the boutique features “Valentino The Narratives,” a unique campaign that melds fashion with literature, underscoring the brand’s dedication to storytelling and cultural dialogue.

This initiative, led by Creative Director Pierpaolo Piccioli, involves collaboration with celebrated international authors, bringing an added depth to the collection by intertwining the art of storytelling with Valentino’s iconic designs. Additionally, the boutique highlights the luxurious Valentino Garavani accessories, each piece embodying the brand’s commitment to superior craftsmanship and timeless style​.

Boutique Essentials

  • Location: 98 Prince Street, New York, NY
  • Operating Hours: Monday to Saturday: 11:00 AM – 7:00 PM, Sunday: 12:00 PM – 6:00 PM
  • Contact: 332-910-5295

Valentino Café at SARTIANO’s

To celebrate this momentous occasion, Valentino is extending its aura of luxury and creativity across the street to SARTIANO’s at The Mercer Hotel with the launch of the Valentino Café. From February 7th to the 14th, the street-level café at SARTIANO’s will undergo a transformation, basking in the glow of Valentino Pink PP, a shade that captures the vibrant spirit and innovative essence of the maison.

A Culinary Collaboration

This pop-up café is the fruit of a collaboration with Bond Hospitality, marrying the art of fashion with the artistry of fine dining. The café will serve as a canvas for a special menu, crafted by the genius of Executive Chef Chris Lewnes and Culinary Director Chef Alfred Portale, a luminary with three James Beard awards to his name. The offerings will be a blend of tradition and modernity, paying homage to Valentino’s roots while embracing the pulsating energy of New York.

An Experience Enveloped in Pink

The Valentino Café at SARTIANO’s is an immersive experience. From the pink-tinted windows featuring Pierpaolo Piccioli’s inspiring quote “Love is the answer, always” to the meticulously detailed interior and drinks, every element is a nod to Valentino’s iconic aesthetic. It’s a place where fashion, food, and passion converge, creating unforgettable moments.

Visit Valentino Café

  • Location: Directly opposite the Valentino boutique at SARTIANO’s, 99 Prince Street
  • Café Hours: 8:00 AM – 10:00 PM
  • Reservations: Available via Resy or at

Valentino’s new boutique and the Valentino Café pop-up at SARTIANO’s are a celebration of the brand’s legacy and vibrancy in New York. This February, Valentino invites you to step into a world where fashion meets flavor, and every visit is a journey into the heart of Italian luxury.

© 2024 Rain. All rights reserved. Privacy policy.