Versace unveils its latest glamorous accessory, the Kleio bag, with the striking K-pop phenomenon, NINGNING of aespa.
The Versace Global Brand Ambassador perfectly embodies the Kleio bag: young, self-assured, and unapologetically cool. In a series of intimate portraits captured by the brilliant Mok Jung Wook, we see star power and glamor combine. In her portraits, the Kleio becomes an extension of NINGNING’s magnetic persona.
Soft Power Meets Iconic Edge
Crafted from butter-soft nappa plongé leather, the Kleio shoulder bag stands out for its tactile softness. With as much sparkle as attitude, the bag is finished with a golden metal Medusa clasp that adorns the front. A nod to Versace's legendary Medusa '95 family, the juxtaposition of soft leather and hard metal creates an intriguing tension – soft yet strong, approachable yet commanding.
Versatility: The New Luxury
In true Versace fashion, functionality conforms with style. The Kleio comes with a linked metal chain, offering the versatility to be worn as both a shoulder bag and a crossbody. This adaptable silhouette matches your mood and outfit with effortless grace.
A Nod to the Classics
The name "Kleio" is a clever nod to Classical mythology, referring to one of the nine muses: the inspirational goddesses of literature, science, and the arts. In choosing this name, the Versace Kleio bag becomes a source of inspiration for creativity in the modern world.
The NINGNING Effect
In the campaign, NINGNING showcases the Kleio alongside the Versace Fall-Winter 2024 collection. The bag transitions from casual cool to formal events with ease. NINGNING embodies a versatile wardrobe in the campaign reinforcing how the Kleio can be styled to complement and elevate any outfit.
The Verdict
The Versace Kleio bag, with its perfect blend of softness, edge, and versatility, is sure to become a fashion hit this fall. With NINGNING as muse, the Kleio is a reminder that fashion invokes style and in turn how you make a lasting statement in the world.
For more information on the campaign and Kleio bag, visit the Versace website.