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Alexander McQueen makes a bold statement with a new campaign celebrating the autumn-winter pre-collection

May 18, 2023

Alexander McQueen Pre AW23 credit David Sims

Alexander McQueen debuts a stunning new campaign photographed by David Sims to celebrate its 2023 autumn-winter pre-collection. The glamorous and daring campaign stars Karolina Spakowski, Celina Ralph, Sora Choi, Alaato Jazyper, Amanda Murphy, Florence Huntington-Whiteley, Florence Hutchings, Élise Crombez, Colin Jones, Rejoice Chuol, Wang Han, Wanessa Milhomem, and Adhel Bol.

An exploration of beauty and power through tailoring and a focus on cut, proportion and silhouette. The classic subverted: wardrobe spliced and slashed. Uniform is re-imagined. Hyper nature. Solarized flowers appear alongside bright pinks, yellows and reds and elaborate crystal embroideries.

Alexander McQueen Pre-Collection Autumn Winter 2023