Off-White c/o Virgil Abloh celebrates spring with a colorful campaign

March 21, 2023

Off-White c/o Virgil Abloh Spring/Summer 2023 Campaign

After the Off-White fall winter 2023 runway show, Ibrahim Kamara unveils the new Spring 2023 campaign shot by Thibaut Grevet.

Campaigning for Celebration

The spring campaign channels the spring-summer 2023 runway show Celebration, which celebrates life and new beginnings by weaving Virgil Abloh's legacy into future-forward designs.

Campaign Highlights

The campaign also highlights Off-White's eyewear for spring summer 2023: the Katoka and Volcanite styles. Also featured is the iconic Off-White “Spring Heel” with its distinct curved semi-circular heel. The look extends into three new seasonal styles: mule sandal, bootie, and high boot in nappa and craquelé calf leather uppers.

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The makeup feature in the campaign is the new multi-use "PAPERWORK" IMprint color stick from Off-White's beauty collection. It adds an elegant drama on lips and eyes in Drill (deep burgundy) and Signal (coral) shades.